The Voice Box
Packaging and Production
For this project I came up with a packaged product to advocate for social justice and non-violent protest. The kit includes six separate components including a booklet, two smaller boxes within the box, and a fully realized brand identity. I wanted the product to serve a function unique of its kind as well as pertain to something I am passionate about.
The Idea
Final Form
My final product became the Anarchitect Voice Box - complete with all the neccasserry tools to fight fascism non-violently. Its contents include a megaphone, spray paint, a marker, signs, bandannas, a first aid kit, and an informational booklet. I am passionate about social justice and wanted to create something both elegant and bold. Black and off-white were chosen as the primary colors to emulate both high-end luxuries, and “quality”, as well as emphasize legibility.
The butterfly logo was chosen for two reasons. One, its symbolism for freedom. And two, I believe its journey from caterpillar to butterfly, breaking its former self down to nearly nothing only to emerge stronger and more beautiful than before, is indicative of the change I hope the box can help advocate for.
